CEBM News and Activities

Environmental Activities

World Water Day


Mar 22, 2013



In pursuing the corporate philosophy of Canon “Kyosei” (共生) - Living and working together for the common good, Canon Electronic Business Machines (H.K.) Co., Ltd. (CEBM) supported the “5-minute Shower Challenge” for the second consecutive year to echo the World Water Day designated by the United Nations on 22 March each year, which is organized by Green Power.



According to Green Power, by taking 5-minute showers, Hong Kong people can help reduce 11kg of carbon dioxide every year towards an annual cut of 78,000 tonnes for Hong Kong. With no delay, CEBM invited all staffs to join the pledge and practice to take showers lasting under five minutes to cut carbon with shorter showers on 22 March to fight global warming. In response to resources conservation, those had participated in the same event last year and gotten a limited edition “5-minute Sandglass”, kept continuing to use it for the challenge this year.


Although World Water Day Action completed on 22 March, it does not come to an end. We hope that all people joined not only to take 5-minute showers for a day, but also to go beyond that day, to think about what else everyone can do to make a different for a sustainable future.